BE IN THE KNOW Read K-beauty Insights

In today’s hectic world, self-care is more essential than ever—not just for your skin, but for your mental health too. One of the...

Korean skincare always seems to be one step ahead, and right now, it’s all about Heartleaf. This unassuming plant, also known as...

Skincare routines aren't just about pampering yourself—they can be a fun, romantic, and bonding experience for couples! If you're looking...

At Korea Trade, we’re passionate about elevating K-beauty onto the global stage. As proud exhibitors at the renowned 2024 Incheon Beauty...

In our ongoing commitment to introduce K-beauty to every corner of the world, Korea Trade recently made a significant appearance at the...

As a skincare enthusiast always on the lookout for the next best thing in K-beauty , I recently discovered Yookiya cooling sheet masks ,...

In the world of skincare, sheet masks have become a go-to solution for instant hydration and rejuvenation. However, with so many options...

Korean sheet masks have become a staple in skincare routines worldwide, celebrated for their innovative formulations and effective...